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Ariel Hyatt’s Social Media Food Pyramid
Cyber PR’s Social Media Pyramid It’s no longer a question whether or not social media is here to stay, but it STILL after all these years confounds so many of us. When I’m teaching clients best social...
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5 Critical Things You Need Before You Start Music Publicity
As an independent musician, a music PR campaign can be a critical component to an overall marketing strategy that will help you to: 1. Reach new fans 2. Increase online influence 3. Create new...
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The Musician’s Guide to Instagram
Instagram — the most popular visual social platform has experienced a meteoric rise. As of today, there are over 700 million active Instagram users, and 95 million photos shared every day. And 80%...
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How to Identify and Engage Your Ultimate Fan
Out of your online following, how many true “fans” do you actually have — people who know you, like you, trust you and would part with money to hire or support you? Do you know what your ultimate fan...
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How To Get PR for Your Crowdfunding Campaign
This is an excerpt from my best selling new book CROWDSTART This guide will walk you through what you need to prepare for in generating online PR for your crowdfunding campaign, and show how you can...
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3 Mistakes Musicians STILL Make On Social Media
While social media is a critical component to any musician’s overall marketing strategy, it needs to be done effectively and efficiently. Without a clear set content strategy, it is likely to become...
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So, You Want To Get On Spotify Playlists? Here’s What You Need To Know First…
Every publicist can tell you there are certain questions (actually they show up more as orders) we have dreaded over the years posed by potential clients. When I started 20 years ago it was “get me in...
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Email Newsletter Best Practices For Musicians
Are you still not sending out a regular email newsletter to your followers? Are you under the impression they are old school and therefore not effective? Do you think that nobody reads them – just...
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Are You Guilty? – 4 Ways Indie Musicians Are Killing Social Media
This is a guest post from our friend Joshua Smotherman, who is a straight shooter when it comes to what he sees in the world of social media for musicians…. In an ideal world, I would wake up in the...
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Social Media and Online Marketing for Musicians
Corey Denis is a woman I admire deeply. Corey is a woman who understands social media. She and I have an interesting history. She also worked at What Are Records? the label I started at back in the...
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Inside A Social Media Management Campaign
Raise your hand if keeping your social media channels updated and compelling feels like an overwhelming task. It’s okay, I understand! It’s a lot of work to keep your online presence fresh and...
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Release Preparation: The Musician’s Guide to Marketing Plans Part 1
This is our most widely read series here on the Cyber PR Music blog and we have recently updated it, just for YOU. In this crazy ever-changing music industry landscape we see the same issue over and...
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Releasing Music: The Musician’s Guide to Marketing Plans Part 2
In the first installment of our newly updated Musician’s Guide to Marketing Plans, which we now call Musician’s Total Tuneup around here, we addressed the overlooked importance of having a marketing...
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Post Music Release Strategies: The Musician’s Guide to Marketing Plans Part 3
Welcome to the final part of our 3-part series on how to build a comprehensive musician’s marketing plan, which is one of the most powerful things we do here as an agency. In fact, they are so...
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The Musician’s Guide to Instagram
Instagram — the most popular visual social platform has experienced a meteoric rise, rising by around 100 million users per year since 2014. As of today, Instagram has over 1 billion active...
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5 Critical Things You Need Before You Start Music Publicity
Many artists rush to Music PR without first having a solid foundation in place and this is a grave mistake. As the PR landscape continues to shift getting great PR is becoming harder to do without...
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Cyber PR LAB 2: Facebook Advertising For Indies
The music industry has radically changed… and it’s time for you to take control of your career. Cyber PR Labs is a series of focused MasterClasses where you can learn from industry experts and booking...
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Email Newsletter Best Practices For Musicians
Are you still not sending out a regular email newsletter to your followers? This is a guide for Email newsletter best practices for those of you still under the impression that they are old school...
View ArticleClik here to view.
Social Media and Online Marketing for Musicians
Corey Denis is a woman I admire deeply. Corey is a woman who understands social media. She and I have an interesting history. She also worked at What Are Records? the label I started at back in the...
View ArticleClik here to view.
Inside A Social Media Management Campaign
Raise your hand if keeping your social media channels updated and compelling feels like an overwhelming task. It’s okay, I understand! It’s a lot of work to keep your online presence fresh and...
View Article